Max Estates 128 Private Limited, a wholly owned subsidiary of Max Estates Limited, on Friday announced the launch of Phase II of Estate 128, Noida. Estate 128 – II, it added, is registered with UP RERA and comprises the 4th tower, further expanding the community of the first 3 towers, launched in July 2023.
In a regulatory filing, the company said that the second phase has achieved a pre-sales booking value of Rs 845 crore within a week of its launch, and has surpassed the company’s original guidance of Rs 800 crore as the booking value potential for this phase. “Combining both phases, the Estate 128 community will now comprise 4 towers with 268 units, spanning 10 acres and a total booking value of approximately Rs 2,700 crore,” it said.
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With the launch of Estate 128-II and Estate 360, Max Estates’ recently launched residential project in Gurugram, the company has achieved a booking value of approximately Rs 5,000 crore in the first nine months of FY25. This is well within the company’s full-year guidance of Rs 4,800–5,200 crore.
Rishi Raj, Chief Operating Officer at Max Estates, said, “We are delighted with the market’s response to the launch of Estate 128-II. The net price realization in Phase II is at a 40%+ premium to that of Phase I, and it clearly reflects the high demand for thoughtfully designed, end-user oriented residential developments. Three back-to-back successful launches in a span of 18 months—starting with Phase I of Estate 128, Noida, in July 2023, followed by Estate 360, Gurugram, in August 2024, and Estate 128-II, Noida, in December 2024—clearly affirm our ability to not only curate a good-quality product at the right location, but also our capability to bring it to the market, working through diverse and deep sales networks supported by robust in-house sales, marketing, and CRM teams.”
With 80 per cent green spaces and a landscape that retraces the ‘journey of a river’ through multiple terrains, diverse biophilia, and art installations, Estate 128 has been designed to encourage engagement and interaction among residents.
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