The festive season in India is traditionally viewed as an auspicious time for acquiring a home, rooted in cultural beliefs that associate festivals such as Diwali, Dussehra, and Navratri with prosperity and fresh starts. Historical trends indicate that approximately 25% to 30% of annual real estate transactions in India take place during this festive season, underscoring the significant cultural connection between these celebrations and substantial financial choices, such as purchasing a residence.
“Investing in real estate during the festive season is not only in alignment with cultural beliefs but also a strategic move supported by current market dynamics. It offers a unique opportunity to secure a property that promises both long-term financial benefits and an enhanced sense of well-being, making it an ideal time for investment,” informs Rishi Raj, COO, Max Estates.
During this period real estate developers and financial institutions come together to offer unique opportunities for home buyers and investors. With attractive festive discounts on properties, lower interest rates, and reduced fees from lenders, this period is viewed as the perfect time for individuals to take a step toward homeownership or expand their investment portfolio.
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Sahil Aggarwal, Chief Business Officer of Nimbus Projects Ltd, highlights how such initiatives create a win-win scenario, bringing buyers closer to their dream homes while contributing to the season’s joy.
“This synergy not only enhances affordability but also empowers buyers to realize their dream of homeownership during this joyful season. By leveraging these combined offers, buyers can access better prices on properties alongside lower interest rates and waived processing fees. As a developer, we believe these initiatives foster a win-win situation, allowing buyers to secure their ideal homes and add joy to their festive celebrations. It’s a time when dreams can truly become reality,
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