BOBCARD Ltd, a wholly owned subsidiary of Bank of Baroda, announces the launch of the TIARA Credit Card — a first-of-its-kind, women-centric credit card designed to support, empower, and celebrate women’s financial autonomy.
This newly launched Premium BOBCARD on RuPay network is tailored specifically to cater to modern women’s needs. The TIARA Credit Card seamlessly blends elegance with credit card functionality, offering unparalleled rewards and benefits across travel, dining, lifestyle, entertainment and health categories, according to a statement.
The TIARA card was launched at Pinkathon — a platform celebrating women’s strength, resilience, and spirit — by Indian Model & Actor, Creator of Pinkathon Milind Soman, Yoga practitioner Ankita Konwar, and Ravindra Rai – MD & CEO of BOBCARD Ltd.
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TIARA Credit Card vouchers and membership benefits
The product offers complimentary vouchers and memberships worth up to Rs 31,000 from leading brands including Myntra, Nykaa, Flipkart, Lakme Salon, Urban Company, Book My Show, Big Basket, Swiggy One, Amazon Prime or Disney Hotstar, Gaana Plus, and Fitpass.
The TIARA Women’s Credit Card extends a vertical design with valuable features, allowing women to manage both finances and lifestyle with ease. “With perks that align with their aspirations, this card becomes a powerful ally in their journey toward financial empowerment. The TIARA Card also includes unlimited domestic airport lounge access, reduced forex mark-up, UPI payment access, and a host of exclusive offerings designed to enhance every spending experience,” the statement said.
Also read: SBI Card: 8 best credit cards to make year-end shopping, travelling more rewarding
Key features of TIARA women’s credit card:
Joining & Annual Fee: Rs 2,499 + GST
Joining Fee Reversal: Spend Rs 25,000 within the first 60 days
Annual Fee Waiver: Spend Rs 2,50,000 in a year to get the next year’s fee waived.
Reward Points: 15 reward points for every Rs 100 spent on travel,
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